YouTube Premium Lite Offers Ad-Free Viewing At Much Affordable Rate
More affordable!
Google is offering a more affordable premium subscription for YouTube, which offers basic benefits.
The new more affordable premium subscription includes ad-free viewing, however, offline downloads and background playback is not offered.
The new premium lite plan was spotted by a user on ResetEra and YouTube also confirmed it in a statement that they gave to The Verge.
Right now, the lite premium plan is being tested in Belgium, Denmark, Finland, Luxembourg, the Netherlands, Norway, and Sweden.
A statement released by YouTube said:
In Nordics and Benelux (except for Iceland), we’re testing a new offering to give users even more choice: Premium Lite costs €6.99/month (or local equivalent per month) and it includes ad-free videos on YouTube.
Right now, the premium plan in Europe costs around €11.99 per month.
What is included in this plan?
Premium Lite includes ad-free viewing across YouTUbe’s main application on web, iOS, Android, smart TVs and game consoles.
Also, YouTube Kids application will also be supported in this one.
One important note on this one, YouTube Music benefits such as ad-free listening and background playback is not supported with the lighter plan. Offline downloads are also not supported.
The lite subscription costs around 60 percent of the regular Premium subscription price.
YouTube said that they are currently in the experimental phase and are considering to roll out more plans based on the feedback that they receive.
What are your thoughts on YouTube offering a lite plan? Let us know what you think about it by leaving a comment in the comments section below!